September 21, 2016 – Midco, a leading provider of internet and networking solutions, cable TV, phone and other telecommunications services, and Myriad Mobile (Myriad), a full-service mobile and web application development company, have teamed up to create and deliver new iOS and Android mobile applications (app) for Midco customers.
As part of their ongoing partnership, the companies launched their second mobile app just this week. The new MidcoSN® app enables mobile football fans to track and follow high school scores throughout North Dakota and South Dakota. That follows the June 2016 release of the Midco My Account App.
“According to industry statistics, more than 65% of digital time is spent on mobile devices. We realize mobile apps are and will continue to be an important tool for serving our customers,” said Gary Shawd, VP of Information Systems at Midco. “With that goal, Midco sought a mobile development partner that shared our values, work ethic and commitment to delivering a great customer experience. Myriad’s capabilities and expertise enabled us to leverage industry-leading technology and better empower our on-the-go customers.”
“The projects began in the summer of 2015 with a brainstorming session and technical review to prioritize capabilities and features,” said Myriad CEO and Co-founder, Jake Joraanstad. “A mobile roadmap started to emerge and soon included apps for Midco’s other business lines – and a partnership with Myriad Mobile.”
Next, Myriad worked with Midco to start building their mobile technology foundation through an Application Program Interface (API). An API is a set of routines, protocols, and tools for building software applications–and the foundation for building native mobile applications.
“Myriad’s discovery process is thorough, and the whole time, it felt like we were on the same page. Their design and development team and strategic employees are all top-notch, and we felt like we really got the best of the best,” added Shawd.
The first app from the collaboration, “Midco My Account,” was launched mid-June 2016. Midco residential customers can easily control their Midco account from a smartphone or tablet. Capabilities include viewing statements, paying bills, viewing Midco services and channel guides, receiving account notifications and troubleshooting help, managing account settings and parental controls, and requesting assistance.
“It’s really taken off. Within the first three months, we already had more than 16,000 app downloads,” said Shawd. “We’ve received great customer and internal feedback with ideas on what they want to see in the app moving forward. That’s what we want – to have our customers tell us what they want in an app. It has been a success.”
Midco has since updated the app with some minor fixes, is working on a new release with Myriad, and hopes to make one or two releases each year. The next version of the MidcoSN app will include high school basketball stats for North Dakota and South Dakota.
“Midco has a long history of deploying the latest technologies to better serve customers,” added Joraanstad. “Our team at Myriad is exploring and experimenting with new technologies every day. It’s been exciting to collaborate with the Midco team on their mobile roadmap and launch the first in a series of apps that are helpful, useful and well designed for their customers. It’s felt like a natural partnership, and this is just the beginning,” he added.
Founded in 1931, Midco is the leading provider of internet and networking, cable TV, phone, data center and managed services, home automation, and advertising services in the Upper Midwest. More than 330,000 residential and business customers count on Midco services in 335 communities in Minnesota, North Dakota, South Dakota and Wisconsin. Midco will deliver advanced gigabit internet technology to most customers by the end of 2017. Visit Midco.com to learn more about Midco and how the company gives back to the communities it serves.